LOWA - DIGITAL ISM 2022
Animation Part I
CLIENT: LOWA SPORTSCHUHE GMBH
DESIGN & ANIMATION: Eddy Klaus
CREATIVE DIRECTION: thinkinmotion
produced at thinkinmotion
Thinkinmotion asked me to help with some design and animation work for LOWA, celebrating their 100th anniversary.
This is a little collection of some of the work i did.
There were mainly two parts of the project.
The first part included rendering shots of stylized mountains of real locations, which were edited by thinkinmotion.
This was the first time I got the chance to use DEM-Earth, a plugin for Cinema 4D, which helps create real life terrains.
The second part was a typical 2D type and graphics animation package for a sales presentation.
look development & early tests
Animation Part II